The Andrew Scheer Leadership Campaign was a pivotal project during his successful bid to become the leader of the Conservative Party of Canada. Contributing as part of an agency specializing in Canadian political campaigns, I played a key role in shaping the campaign’s digital and print presence to effectively communicate Scheer’s message and vision.

Project Highlights:

• Website Design: Assisted in designing a user-friendly campaign website that provided essential information about Scheer’s platform, events, and initiatives. The layout was crafted to engage supporters and facilitate seamless navigation, enhancing the overall user experience.

• Promotional Materials: Designed impactful mail-out brochures that conveyed key campaign messages with clarity and visual appeal. These materials were tailored to resonate with diverse audiences, reflecting the campaign's strategic goals.

• Social Media Graphics: Created visually cohesive and dynamic graphics for social media platforms, ensuring the campaign maintained a professional and consistent brand identity across all digital channels.

This project exemplifies the ability to deliver effective design solutions within the high-pressure environment of a political campaign. Working alongside a specialized agency, I contributed to a cohesive branding strategy that helped Andrew Scheer connect with voters and secure his leadership position.